From a health perspective, sport participation globally is a means to increase physical activity, improved health, and a reduction of the burden on the health care system. However, measuring sport participation has revealed that access to opportunities to learn, play and enjoy sport for all genders, at any age and all levels of ability is not equal. The World Health Organisation (WHO) estimates that 1 in 4 adults is not active enough and more than 80% of the world’s adolescent population is insufficiently physically active. Even though promoting Sport for All is a central initiative, more work is needed to develop, scale and share best-practice as well as to meet the needs of our most vulnerable and marginalised citizens.
Sport operations, media, events, facilities and venues, technology, medicine and science are some of the segments within the sports industry that generate significant economic activity. In Australia alone, the sports sector generates approximately 3% of national gross domestic product (GDP), provides an estimated $83 billion in combined economic, health and educational benefits each year.
As a microcosm, sport can reflect the best and worst of society, including challenges seen in our local communities. From racism, gender-based and sexual violence to sports-washing of national image and reputation. Sport also provides an avenue to open public debate about responsible leadership both within sport and outside of it.
To lead this transformation Queenslanders could turn to the Olympic movement, arguably the world’s most recognised and celebrated in sport, to provide a platform to: